Business and Beyond's Feature Friday ft. Vickie Griffith

Business Lessons from a Modern-Day Sage

Discover the insights of Vickie Griffith, a modern-day sage transforming the way entrepreneurs and business leaders approach both business and life. Vickie goes beyond advice—she offers a fresh perspective, blending timeless wisdom with modern strategies to help you navigate challenges and seize opportunities.

From clarifying tough decisions to uncovering innovative solutions, Vickie shares actionable lessons that foster real growth, sharpen strategic thinking, and turn ideas into results. Whether you’re seeking personal clarity or aiming to scale your business, her guidance provides the tools and mindset to take meaningful action.

Step into a space where challenges become opportunities and strategy meets purpose. Your next breakthrough starts here.

Transcript

SPEAKER_00 0:07

Hello, and welcome to another episode of Business and Beyonds Feature Friday with me, Tania Bartellini. And today I am so excited about my podcaster because she is actually an amazing woman. I look up to her. I think she is wonderful. She is so smart. Meet Vicky Griffith, the modern day sage whose wisdom and fresh perspectives have made her a sought-after guide in navigating business and life's complexities. She really does have a unique framework of thought. She helps individuals and business owners see the world through a new lens. Vicki is not your typical guru. She combines ancient wisdom and modern innovation to inspire profound change. Whether you are seeking business growth or personal enlightenment, she truly provides innovative solutions. Vicki is your compass to deeper understanding and actions that create results. So welcome, Vicky. Thank you for joining us. Thank you for having me. Thank you for the invitation. Grateful to be I am so excited to have you. So can you give our audience an overview of what your business does and more importantly, why you got into it?

SPEAKER_02 1:39

So I am a business coach. And I say it that way because a friend of mine who is a business coach said to me after I had been doing weight loss coaching and health coaching for a long time, she goes, you know, Vicki, you're a business coach. And I'm like, I don't want to be a business coach. I don't want to be a business coach. Everybody's a business coach. I don't want to be a business coach. And she's like, Vicki, who are your clients? And as I looked at my client list, they were all business owners. And what was I doing? And why did they come to me for their health and their weight loss? Because their business was stressing them out. And I was consulting them on their business because that stress needed to be released so they could stick to their program. And so it took me about six months to kind of put my arms around that and go, you know, I guess I am a business coach. And so I played with that for a little while and I decided just recently, actually, this last year, that one of my biggest pet peeps in the coaching industry is how we are all supposed to be cloned into this certain type of person. And mostly an extrovert, mostly very loud, mostly very pushy, mostly out there and visible all the time. And I wasn't that. And I felt bullied, I felt betrayed from my coaches, and they had great intentions. There's nothing, you know, they weren't doing anything wrong. They had great intentions for me, but it just wasn't working for me. And I didn't want other people who want to be in business, who have a fabulous product or service, to feel intimidated by business or feel drained or feel saddened or shamed or guilt, which is a lot of things I've found, because they just couldn't, they were doing everything they were supposed to do, supposed to do, but it wasn't working for them. And so I want those types of people, the introverts, the highly sensitive people, to know that they have an opportunity to be successful in a different strategy than what is being broadcasted everywhere across the wide world of internet.

SPEAKER_00 3:51

And this is why I was so excited about having you here, because this whole podcast is about doing things that align with you, doing business the way it aligns with you, and not because the next person is doing it a certain way. And so I love that there is someone that people can go to that can help them see that as well, that can help them figure out how to do business on their own terms rather than what everybody else is doing and what everybody else says has to be done, because there are more ways than one. Right.

SPEAKER_02 4:34

So thank you. But the thing is, it is that the other ways are so in our face all the time. We assume that's the only way. And it's those like us who are just doing our stuff, just you know, doing our real lives and doing our real business. We're not making a whole lot of waves, we're not jumping off of cars or saying off a pool, I saw somebody do a video on off a pool table. I'm making so much money, I can afford this. What I know about that is they're renting those places for an hour or two to do those YouTube videos to tell everybody how much money they have, but they really don't have any. I'm not that personality. Uh one, I'm not gonna, I'm not going to dishonor the people who work with me by being something I'm not, and I'm not going to um rent a million-dollar house for a couple hours or a million-dollar car to uh try to impress you. What I am going to do is show you that you can be you and you can have a life and you can grow your business and you can help a lot of people still without the burnout and the draining and the you know all of the the inner voices that tells you you're not good enough or not you don't have enough time or it's not enough or all of those types of things. That's that's that's my passion. And someone told me I can't have a passion. So my coaches told me don't use the word passion. I somewhat agree with her on this on one side because in the dictionary it's defined as an uncontrollable emotion. On the other hand, a lot of times a passion can be turned into a purpose. And when it's a purpose, then it's more a line-driven than passion, which is a little bit of chaotic chaotic next to it.

SPEAKER_00 6:22

You know, you need passion to turn it into purpose, right? Sometimes you can find purpose without passion, but in my experience, I found if you don't have passion, it's much harder to find the purpose.

SPEAKER_02 6:37

And it's much more difficult to stay inspired and motivated because, as you and I both know, business is not always a lot of fun and there's a lot of tasks, and they're not a lot of fun, and they're repetitive on top of it to keep your business obtainable. So the the passion and the purpose both kind of interweave into that so you can keep yourself motivated to do what you have to do to run a business. I mean, I'm not saying that it's not, it it's it's a real simple process, but it isn't always easy.

SPEAKER_00 7:08

And you know, you touched on a subject that really um is a pain point for me as well, which is this whole idea of you have to be a certain way and have a certain amount of money to be successful, right? And I think when people misrepresent what is theirs when they do rent certain places to show that, oh, this is what I do, that's unethical, right? It's flat out lying, right? You know, and I do not condone that at all. And I am so interested in having more people have that mentality of I am enough the way I am, right? I have enough and I want more. That's fine, right? Everybody has their own definition of success because success is not necessarily just having a certain amount of money or a certain lifestyle, it does not fit everyone, right? I mean, I've lived in a mansion and I've lived in a small apartment, and I really do prefer the smaller size boom. Why? Because it has more connection. I see my family. I don't feel like I it's just me in this big open space all the time, but that's because my definition of family and life and what makes me comfortable is that coziness and the smallness, you know, and that to me is successful to have a home that is cozy, right? Someone else might find that they want a mansion, and that is their definition of success, and that's good for them too.

SPEAKER_02 8:58

Absolutely. I I think what we're saying is that whatever it is that you want, there's nothing wrong with a um I think one of my pain points just recently is well, they're only in it to make money. Yeah, darn straight. They're in it to make money. We're all in it to make money. That it creates a lifestyle, it creates a living to make money. Uh however, it is the what's the intention behind the money? And if it's to screw somebody over, that's where I have a problem. Um, if it's to misrepresent themselves, that's where I have a problem. Uh, most of the people are very well intended with their money and sharing with their money. I know people who have created schools for girls in countries that they are not allowed to learn because they were able to make money. So we need to look at our mindset too around our money and what our money issues are, especially if you're in business, because those mindsets, and typically they're they're they're generational, and that sounds really weird. It's like, what? Yeah, my my father, my husband's father, or so both of our fathers worked in a factory on the line so they could get enough years to get do a job off the line. Very hard work to work on the line when you've got so many minutes to put this certain part on this car. It was automobile industry. Their parents were um both mostly, they were actually entrepreneurs, but they were very scarce mentality. So they struggled in their business the entire time. And so when I became decided to do my own business thing, my husband and I have had several businesses, but when I decided to do my own business thing, it occurred to me about six months in that because my grandparents struggled in their business, even though I was a tiny child when I was around them, I got the impression that you had to struggle when you're in business financially, which always leads to financial struggle in relationships. And when I recognized that that was a generational, because our parents always struggled, even though they were middle class with finances, that that was a generational thing that I was I was believing that I didn't even know I knew it believed. If that makes sense, um, I could unravel that and and change the trajectory of the generations coming forward, including my own, so that we're not struggling anymore when you do this crazy thing called business. Or even if you decide not to, because there's nothing wrong with working a nine-to-five job or or going into whatever job you have. There's nothing wrong with that. And the worst thing you can do is buy a job by buying a business, because it will be another job, but you'll work a whole lot more and you'll have a lot less time, and it will feel be very energy, energy draining. So uh I think money look working around it, looking around your money issues. I don't even know how we got started. This is why I love our conversations. We just go off on tangents all the time. I don't know how we got started on that, but I think that you know, one in business or even in your life, one of the things we have to look at is what was the money situation around your childhood and around if you're around other generations, theirs to figure out why you are stopping. If you're wondering why you're stopping yourself in your business, that's why.

SPEAKER_00 12:30

So okay, you have touched on so many different points that let me unpack a little bit because I usually want our audience to get these, right? They are real golden nights. One is the money issue, right? You're in business to make a profit. That's why we go into business, that's why we get a job to make money. Money is not the root of all evil, right? And people need to wrap their head around that. Money is not the end all be all, like you said. And if you're doing things properly and you're ethical and you're providing a good service, you deserve to make a profit and make a living off of that, right? But nothing wrong with that. There's nothing wrong with wanting more money. It's how do you get that money? Right. Right. And so money is a good thing, it can be used for good things, it can build, like you said, churches and schools, and it can really make communities better. Okay. The other thing you touched on is the generational because our in and environmental, right? You did both of those. So generational, there have been more studies now coming out showing that your parents, their parents, and their parents, and going down generations, all of their experiences, their emotions, their beliefs actually come through to you through your DNA.

SPEAKER_01 14:15

Yeah.

SPEAKER_00 14:16

So that's the non-environmental generational aspects that come to us, right? And then we have the environmental aspects where you see your parents struggle and you think, okay, that's the way it has to be, right? And you see your grandparents or whoever's around you, and that's how you learn. So it really is imperative that we become self-aware. Work on our mindset, figure out what beliefs do we really have? What subconscious beliefs are we working through so that we can get through them and come out on the other side where we want to be, not where we have been programmed to be through no fault or control of our own. Right, right. Um there was one more thing that I wanted to talk about that just kind of went out the window, so to speak, but I'm sure it'll come back.

SPEAKER_01 15:25

So yeah.

SPEAKER_00 15:27

So now we've already spoken about all of the unique ways that you help people and how it's different. And you know, some of the most important things in business to be successful is to have the right mindset. Oh, that's the other thing. Entrepreneurship is not for everyone. It's not, you don't want to have a glorified job, right? And it's okay. Again, it's not for everyone. We need people who want to have a nine to five. We need people who are gonna be entrepreneurs, like just like we need men and women, just like we need the feminine and the masculine. We need a conglomerate of things and people and motivations and skills, right? Um, and it's okay, you're not meant to be an entrepreneur, yeah. There's no shame in that at all.

SPEAKER_02 16:26

Right. Right, absolutely agree. A lot, um, I get a lot of uh trades people who have are working in a trade and they so they have some kind of education, they have some kind of certification, and they the comment is, well, I was watching my boss and I figure I could do it better than he could. Um, and a lot of health health practitioners too, you know, even chiropractors, they go to to school and they have about a minute of business education, and then they send them off and say, here, go do a business. Um, it doesn't quite work that way. And it isn't always is what they don't see is is what the owner goes through on the weekends, on the evenings, wondering if they can make payroll, wondering if they can make the rent, wondering if you know they can take get the kid into soccer this year, you know, those types of things that um aren't always shared or seen, and just the overwhelm of uh making your own schedule, making your own time management, taking the sales calls, doing perhaps the estimates, especially if you're in a service business, a lot of times you have to go out someplace and get an estimate. So, and then you know, closing the sale and the follow-up afterwards, customer service. I mean, it's it's especially if you're a solopreneur, it's much more difficult than people say. Now, I'm not saying please don't do that. What I'm saying is please be aware that when you're walking into a business, it is it is there's many level levels to it. And if you're if you walk in aware of these levels, then you can deal with them emotionally much better than if you're just stepping into it thinking, and this is so funny, this has been happening for centuries. People decide to start a business. Oh, I'm going to be a blacksmith, I'll put out my my shingle, my sign, and then uh people will come. No, you can't build a baseball field and people will come. No, that's that's a movie.

SPEAKER_00 18:33

I mean there's a lot more that goes into it. And it's funny because I found that a lot of people who are really, really good at their trade do not want to be entrepreneurs, even though they think they do. Right, yeah, right, because you said, you know, they think that, oh, I could do it better than my boss, but they fail to realize that once you're a business owner, you are no longer the tradesman.

SPEAKER_02 19:10

Exactly.

SPEAKER_00 19:11

Right. Because now you have to learn the skills of running a business rather than doing the trade or providing the service.

SPEAKER_02 19:22

Exactly. Exactly, absolutely. And I'm making it sound like it's the worst thing in the world you could do, and that's not true.

SPEAKER_00 19:30

No, you're not. But it is something that people need to be aware of, right? It is. It's you have to be in love with being a business owner, of doing all the things that you need to do as a business owner, not necessarily that trade, not necessarily that service.

SPEAKER_02 19:48

Right, right, exactly. Um, and because there's a lot of benefits to being your own boss, to being your own, you have you do have control of your schedule. So now you do go to the soccer games for your kids, even the practices because you're allowed to. Maybe you're even a coach because you have the team available or the space available to be able to do that. Um so time, getting your time back, time freedom is one of the pluses of being in business for yourself. The other one is you get to choose how the money flows. So you get to choose that as well. So that's always fun. Some people really get into and love making the sale because it's it is an interesting experience. And some people really get into the follow-up or the delivery of whatever it is they're selling or and that's that's fun too. You know, if for me to have a client who is got the right message, who has the right marketing copy that aligns with their business brand, and they're making some emotional breakthroughs as well, and we're helping them get through life experiences and run their business without as much. I'm not, you know, there's some very difficult things that happen in our life, but without as much problem or they have much more ease, let me put it that way, with running the business. And the aha moments and the breakthroughs that they have, and uh, you know, to be able to celebrate with them when they make that sale, it is so phenomenal for me to watch them grow and achieve and succeed, sometimes beyond what they thought they could. So that's part of being in business too, is being able to fulfill those promises that you're making. Uh, granted, for me, I'm not doing the work though, they have to do the work. So we have to talk about that. But uh, that's that's really the wonderful parts about being in business. I was able to take 10 days off to go over to the Netherlands and Germany and France. Because I'm in business for myself. I probably couldn't do that if I was working for some rooms.

SPEAKER_00 22:06

That so, yes, and that's why we're entrepreneurs, right? Because we like the freedom, but just with everything, you have pros and cons. True. Exactly. It just depends on what you are willing to put up with.

SPEAKER_02 22:27

Because either way, you're going to have to put up with something.

SPEAKER_00 22:30

Yes. You know, which outweighs which. How you know whether you want to be a business owner, entrepreneur, or a worker that has a nine to five or whatever shift you take, right? And that's why it doesn't matter. And it's so personal and it's so subjective that nobody can tell you what your success looks like. Exactly.

SPEAKER_02 22:55

And I think that's how we started this conversation. You were talking about that. Success, your definition of success is different for everyone. And allowing someone to push their definition of success on you is releasing your power. So you determine, and it might be a great prompt question when you're journaling is what does success look like for me? I actually did an exercise once with some of my clients in a group meeting, and I said, What's your perfect day? I want you to start writing down the moment your eyes open, what does your perfect day look like? And to many of their surprises, they were already living their perfect day 75% of the time. So that's a fabulous exercise, too. What does your perfect day look like? And this includes your business, right? This isn't just free time. This is what does your perfect day look like? And sometimes we take for granted some of the things we are doing automatically in our day that are really very precious because somebody else can't do that. So that kind of opens your eyes to, you know what, this is pretty awesome. Would I like it to be better? Sure, then make those changes, whatever that's again.

SPEAKER_00 24:15

It comes back to being aware, right? Aware of your own wants, aware of your own needs, and then being intentional about getting them met.

SPEAKER_02 24:28

Right, exactly. And sometimes that's the hardest part because that means you might have to ask somebody that's feels uncomfortable to ask for their help. Uh so I mean, I was just having a conversation with one of my clients earlier today. I said, What if you ask your husband to make a meal a week or two? I was like, Yeah, I could do that, but I could tell she could she wouldn't do that. But I after a while, through work that we did, she's like, Yeah, I can do that. I can do that. I need to do that for me. So um, but it you're you're right, it all stems from awareness. The first step of change is awareness. You need to be aware, and unfortunately for a lot of us, we don't change unless there's pain involved, so something happened.

SPEAKER_00 25:15

And it could be could be personal, it could be in your business, it could be from somebody else, and that's true, because until we're uncomfortable, we don't want to make ourselves uncomfortable. Right. That's um, these have been such great tidbits and nuggets about mindset and how to have and run a good business and actually how to have a good life, really, um, what it boils down to. So I want to talk about your business and what are because you've been in business for a while and you are a successful business owner. And so, what are some of the struggles that you have had in your business and growing your business and having your own business? And more importantly, how have you overcome that?

SPEAKER_02 26:13

Great questions, a lot to answer. So, um why why this conversation is so centered around mindset is because that's what I've had to do the most of to make create my business success, to start um time blocking, you know, just little making doing strategies that worked for me, but it all started with my mindset. I could very easily say that it's strategy, that it's leads, that it's customers, it's more money. That's what most business owners are looking for. So that's what they're gonna start out with is you know, I don't have enough leads, I don't have enough clients, I don't have enough money. So that is a problem in business, and there are strategies to accomplish every one of those that um that are pretty simple to put in place, but they're not always aligned, like you talked about, with who you are. So I have clients who are speakers and they can step up on any stage. I have clients that don't want anything to do with that whatsoever. I have clients that network in person, I have clients that network virtual, I have clients that don't do any of those things. So we work on online marketing, so we align with whatever works for that person, and that's what I had to settle with for myself too. I'm also a um over, I don't know if it's an over schedule, but I guess it is kind of an over-schedule. One week I realized I had four virtual networking meetings in one day. I'm like, what the heck was what the heck was I thinking? Because I have a lot of deliverables I take care of too. So sometimes I have to watch that that there's a and I do this for my clients, so it was interesting, it came up for me. We have to watch how much output they're doing for their energy, because there's a point on that fourth virtual networking event, even though I had my copy on my other monitor of what I do, I could barely read it and tell them what I did. So it wasn't really worth my time and effort to be there because I couldn't give my 100%. So we we we'll dial it down a lot, and most of my clients will say to me, What? I can't network six times a week. No, you can't, and I'm not gonna allow you to. And we come up with help with a compromise, but uh you have to pick up pick what's right for you, just like you had mentioned, what aligns with you that works for you, one person that's great at events. That's what she does. She does events, so she shows up at these events and has up a great-looking booth and talks to people and gets names and leads, and that's how she creates her business. So it's different for everyone. Unfortunately, it's hard to weed through what works for you with sometimes without trying it. I mean, I've spent tens of thousands of dollars on trainings, strategies that didn't work for me. Work for everybody else, didn't work for me because I I didn't take the time to be self-aware enough to say, is this really something I can do? Is this and not that I can't, I mean, I really believe we can do anything we want. And we set our minds to it. So it wasn't that I couldn't, it wasn't that I didn't have the resources. What it was is do I have the energy and the mental capacity for that with everything else that's going on? Someone just and sometimes it means turning down opportunity. Someone just invited me to go on the marketing cruise. Have you heard of that? Have you heard of the marketing cruise? Yes, yes, yes. Every year there's a marketing cruise, and it sells out very quickly with other business owners and other marketers. And so I had the opportunity to go this year. Someone had uh their roommate had to cancel, and so they called and asked if I would like to attend. Because you meet all kinds of people that are doing very well in their businesses, and you get all kinds of great advice. Um and you're on the edge, right? They're teaching you what's going on the edge of marketing. And I thought about it, and I thought, you know what? I know myself enough to know that if I go on the marketing cruise, I'll find something new and shiny that sounds really exciting, and I'm already totally time-wise and financially invested in something else that I'm studying, and it's working out really well for me. I had to say no. I had to say no, I I can't do that because I know myself well enough to know that if I did, I would have dropped what I'm doing right now, started something new, and then probably got upset with it or disappointed with it in a month or two, and then I'll be back at square one. So it doesn't, it's a part of a lot of it is knowing yourself. Like you said, be aware of who you are.

SPEAKER_00 31:06

Okay, again, a few points that I want to like drive home because one of the things you said was the calendar, right? Using your calendar and then making sure that you have the energy, right? And so I have found in using my calendar, I can better assess how much energy I'm going to have. And I can say yes or no based on what I want to do or what I can do that's going to still allow me to not be completely drained. Right. Because we do tend to say yes to too many things, and then we get drained and we don't know why we're so overwhelmed and burnt out. And right, it's like, well, but I was only doing this just like everybody else, and that's not true. Everybody else does not do that, right? It just seems like they do because everybody only posts on social media the good things, right? Everybody only posts the highlights, nobody is the behind the scenes, you know. Um, and so we have to be very aware of our own energy and what we're willing to do and how much of our own energy we have to we have to actually give. Right. Because one thing I always ask people is don't you think you owe it to your clients to be the best version of yourself? Right. Don't you owe it to your spouse to be the best version of yourself with them? Don't you owe it to your friends to be the best version of yourself with them? Don't you owe it to your kids to be the best version of yourself with them? And so if you owe all these people your best self, the only way you could do that is to make sure that you're taking care of yourself and you're managing your energy and you're controlling what you're doing so that you can give everybody the best of you.

SPEAKER_02 33:19

I absolutely agree. And I what I love about what you said too at the very beginning is about how managing your calendar has given you more freedom, basically, is what you said, than you would ever expected, because most people balk at time blocking. I have every task that I need to do, every person I need to talk to on my calendar, and then I take and my time off. Sometimes I'll take off at three o'clock in the afternoon because I know my energy will need that. My energy, you know, I'll be depleted. So I'll need that maybe by Wednesday. I'll need to be off it by three or four, whatever it might be. So I love that you shared that because the exact opposite of that, I want to be flexible. Blocking your calendar actually gives you more flexibility and gives you more peace of mind. And I don't have to be scrambling around what am I going to do next? I know what is the next thing on my list. That it doesn't mean that I'm not flexible. I think some people think we get too rigid with our calendars. That's you are not rigid with your calendar. If something comes up, you just move things around, right? You just yes, exactly.

SPEAKER_00 34:24

Exactly. But at least you know how much energy you need to expend. You know what your your day is gonna be, your week, even your year. And it's all tentative, it's all valuable. You can change things as things come up, but it frees your mind from having to think about oh my god, I have 20 things to do. When am I gonna have time to do this or do that or what? But yeah, everything has its own time and its own place, and it just gives you so much calm and the flexibility because you can move it.

SPEAKER_02 35:01

Yeah, I I actually agree. So I'm glad that you shared that with everyone because I think that I'm well, I'm hoping that people will hear that and to realize that time blocking does not make it too rigid, it actually will give you a peace of mind that you've ever experienced, whether it's within your family calendar or if it's in your business calendar. Now, I'm not saying I time block my weekends, I keep not saying that, but I do time block family time with weekends, right? So um I make sure that I'm where I'm supposed to be when I was asked to be there. So uh thanks for sharing. I really appreciate you sharing that because it is a a major hurdle for a lot of business owner owners.

SPEAKER_00 35:45

That's well, you know, it took me a little over a year to get into the habit of time walking because I was resistant. I want to be flexible. I don't, you know, anybody to control me. That's why I became an entrepreneur. Exactly. But and it is it's so true. And that was something I had to overcome. Um, and once I got into that habit, it just I cannot imagine living without it. So thank you so much for sharing your trials and tribulations and bringing up the time blocking. And so another question that I want to ask you is what is working in your business and how did you get it to work?

SPEAKER_02 36:36

Yeah, sometimes God has a way of pushing you into something you didn't even know that you were supposed to be in. Um, and sometimes it's a gentle nudge, just kind of keeps poking at me and like, go do this. I'm like, I don't want to do that, go do this. You know, eventually I'll get that two by four. Um so I have been in completely enthralled with AI. I love working with it. Um, I don't do images or any videos or any of that, but copy, marketing, branding, making sure my clients are branded appropriately so that their tone and in their marketing is appropriate for the clients they want to attract. And it is customized, it's for their business, for their personality. And I am just loving that. So that is really working. People are starting to hire me to do that. They don't want coaching, they just want me to do their branding marketing copy for them. Uh, everything from emails to letters being sent out to ads to website copy. I mean, it's just fascinating because they can see the difference that that tune fine-tuning their message to the brand to the client that they want to attract is is really important. So that I'm having fun with. And funding our business is awesome. So it is.

SPEAKER_00 37:59

We we grow up and we forget that we have to have fun.

SPEAKER_02 38:03

Right. I know exactly. So that's that's part of what I'm doing that's creating success. Did I do it to be successful in it? No, I did it because I was curious. And so, with that curiosity, one thing kind of led to the next. I started using it for my business, and then I started using it for my clients, and I started talking about it, and then other people like, well, me too. I want to do that. So I think part of it is just if you have a curiosity about something, it's okay to investigate it. I still love coaching, I will still take on private clients, and as I said, I still love watching their uh-s and their breakthroughs through their mindsets so they can become better entrepreneurs and business owners. But this is kind of being in the the a little bit of the mid-gridian. It's allowing people to get a message that feels right. Again, I'm all about alignment. It's not like I'm making up something that's not them, it's more about aligning their message to what they want and to the client that they want to attract. And it's just it's just fascinating to me. So um, I am constantly learning as another thing that I am a learner, and so that's important to me. It's one of my my values, so that's important to my business. I like to learn. I have other clients that do too. And so part of their schedule is to watch a YouTube video on something, whatever it is that interests them. How many coaches are going to tell you to do that? They'd say it's a waste of time.

SPEAKER_00 39:26

I don't believe it's true. Now, I and I agree with you, and thank you for bringing that back up because the shiny new object, right, that you had brought up earlier. And I think once you start time blocking and once you start aligning yourself with the things that work for you, you are in a much better position to be able to plan and not have FOMO, not just keep chasing, you know, every new shiny object, to actually put your focus into what's gonna work for you and what's gonna make you happy while serving others and making you money.

SPEAKER_02 40:10

I know exactly.

SPEAKER_00 40:11

Well, it's a great formula, you know, and it all starts with the awareness and then those skills of the time blocking, of the planning, of having a vision that you can write down. And again, everything is malleable. It is. You can always change your mind, you can always change things, but if you have a path and a goal, it's much easier to stick to your path and become successful than if you just continue to see all these new shiny objects, right? And sometimes you need those shiny objects to kind of figure out what your path is.

SPEAKER_02 40:52

Um, yeah, I think I'm not, I don't think either one of us are saying don't do that, because it's it does create interest in our business. Uh, if you're curious about something, then look look at that path. Uh, it may or may not, it could even be something personal you want to learn about. May you want to learn how to play the guitar, then look into that. And how do you put that in your calendar so you can take lessons, type of thing? So, whatever it is, but I think that that makes my business interesting, is that I'm always looking and I'm not out there searching, it just kind of comes to me. That's where I think God comes involved, and I go, Oh, isn't that interesting? And then I look into it a little bit more, and I'm like, yeah, this is really kind of interesting. And then I so and then you know, I start talking about it, and then other people want me to help them with that. So that's kind of how that works. And I've had, I actually have a God told told me, like voice God say to me, um, I am a professional speaker, and I stopped speaking for a while. And I was at a church, and the person was a guest speaker, and he was also part of a speaking organization that I had been a part of, and I actually heard God say, You need to start speaking again. And again, I said no. And God said it to me again. Now, I don't think anybody else in the audience heard that, but it definitely was a you know voice in my head that said, You need to get on stage again. So I started speaking and doing podcasts again. And there you are.

SPEAKER_00 42:16

Here I am, there you are. I love it. Um, so we're getting to the end of our segment, and I want to make sure that everybody knows how to get a hold of you if they want to work with you, network with you, whatever it is. So, can you give us your contact information?

SPEAKER_02 42:34

Absolutely. So I'm pretty much everywhere on social media, so I'm not hard to find that way. You can find me on Facebook, you can find me on LinkedIn, it's Vicki Griffith, it's my personal name. My company's name is called Breakthrough. And so you can find me that way. I also have a YouTube channel, it's called Breakthrough Business Growth. So you can look for me there. If you'd like to reach out and get some time on my schedule, then reach out to Vicky V-I-C-K-I-E at Vicky V-I-C-K-I-E Griffith, gri-f I t.com. And that is also my website, so VickyGriffith.com, and you can reach me there.

SPEAKER_00 43:12

And if you missed that, don't worry, because it will be at the end of the segment and in the comments. So you can always get a hold of her. And before I let you go, if you had one piece of advice to give to business owners, specifically small business owners, so that they can be successful, what would that be?

SPEAKER_02 43:33

Put the toilet paper roll so that it goes over the top instead of the bottom. Um really the biggest piece of it's funny my pet peeves. I know and I learned the other day that ADA says you have to have it turn that way. So they're breaking the law if they don't do it right. But anyway. Biggest piece of advice don't quit on yourself. It's it's so easy to get down around your business because it's not fulfilling what you thought it would, but well, it's not growing fast enough, it's not making enough money fast enough, you're not getting seen faster, whatever it might be. Uh, don't give up on yourself because you have been whispered to, and I like to believe it's from a higher power, whatever you need to call that, and to start a business, to grow your business, to be in business. You've been given skills and talents to be able to do that. And it might the outside appearance might appear that you aren't supposed to be in business, but don't quit on yourself. Sometimes quitting is part of being in business, so it's a little bit of discernment and get a guide or a coach to help you discern what is best. It may be that you just need a tweak to help your business grow that you're just not seeing.

SPEAKER_00 44:57

And there you have it. You've heard it from one of my favorite people. Do not quit on yourself. And we will see you in the next episode. Have a great day.